Harvards Partners is an Accounting, Audit and Business Consultancy firm based in Mauritius. Harvards Partners used our services in web design and integrated digital marketing to reposition themselves online and tap into the potential of new markets.
Harvards Partners wanted to move away from the standard “strict and rigid” portrait of Accounting firms but wanted also to showcase the image of a strong and reliable and approachable financial partner and advisor for the clients and potential clients. With no current digital presence for Harvards Partners we had to design from scratch a new mobile responsive website and layout an integrated digital marketing strategy in line with their set objectives.
A clean and fluid website design that breaks away from the framed and rigid style with personalised illustrative icons of their service offerings. Navigation was kept simple and straightforward and each team members could be easily be contacted with the click of a button giving this sense of “approachability and easily reachable” that the firm wants to exude.
Based on their new website the firm was able to build up an integrated digital marketing which included Search Engine Optimisation, Search Engine Marketing, Email marketing and Social Media.
The integrated approach we adopted gave Harvards Partners a new visibility online and open doors for new market opportunities for them to exploit both locally and internationally.